Almost the exact shape of Florida
The Kunsthalle Zürich’s second opening exhibition in the new Löwenbräu art complex is the first institutional solo exhibition to be presented by British artist Helen Marten (born in Macclesfield, England, in 1985; lives and works in London).
Marten belongs to a generation of artists, for whom the internet is no longer a mere media-based counterpart, but an environment that is equal to physical reality.
In her works, which lend central importance to the real, the physical and craftsmanship, she uses everyday materials from the ‘warehouse’ of the present – for example, metal, particleboard, door handles, water bottles, clay and mobile telephones – which she deploys playfully with a view to discovering a new syntax of the real.
In her installations, videos, sculptures and objects, Marten handles reality codes, languages, iconic images and symbols with confidence and refers to art history, architecture, design, popular culture and digital phenomena with a supreme lightness of touch. In this way, she develops an idiom with which she humorously describes both the reference system of art and the coding of the visual that changes everything.
The exhibition is co-commissioned with Chisenhale Gallery, London (23 November 2012 – 29 January 2013)